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Sessions

Direct Marketing in Canada: Canada Post’s Inside Track on Targeting, Data, List and Online Services that Can Help You Maximize Your ROI

Location: Exhibit Hall 


Explore new list solutions to help you acquire customers including our exclusive movers file; Get a preview of the new geo-targeting tool being launched in 2012 that can help you interact with Canadian trade areas and help you plan your acquisition campaigns Get a good understanding of the important changes to the Address Accuracy program that has move to Point of Call, and make sure you won’t impact your postage rates for your customer mailings

Part of Track:
Ask The Experts Roundtables

 

Speaker

Alexis Zamkow

General Manger Data and Targeting Services , Canada Post

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